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FNB Brings the Energy at Cape Town Stadium

  • Out The Box Marketing
  • May 19
  • 1 min read
Cape Town City FC vs. Mamelodi Sundowns – 3 May 2025

On May 3rd, the iconic DHL Stadium in Cape Town came alive with roaring fans, high-stakes football and vibrant energy as Cape Town City FC faced off against Mamelodi Sundowns in a thrilling clash. But the action wasn’t only on the pitch — FNB brought the vibe off it too, with a high-impact brand activation that turned heads and elevated the match-day experience.




As part of FNB’s ongoing support of South African sport and its proud sponsorship of local football, the activation delivered more than just branding. It was a full-on experience designed to engage fans, boost brand visibility and bring supporters closer to the game they love.

Our team was on the ground to capture the atmosphere — from behind-the-scenes snaps to immersive video content that showcased the fanfare, branding elements and authentic reactions from the crowd. The setup included branded areas, fun fan moments with our interactive multiball game, chances to win FNB prizes with our spin-and-win wheels and bold visuals, all tied into FNB’s clean and trusted brand aesthetic.




With the stadium buzzing and fans pouring in, the activation stood out as a key touchpoint in the day’s event — successfully connecting the brand with the passion of South African football supporters.

Whether you were there to support the Citizens or the Brazilians, one thing’s for sure: FNB made its presence felt and we were proud to be part of it.

Stay tuned for more highlights from the match and activations around the country as FNB continues to show up for the beautiful game.




 
 
 

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